25 years ago, Hydee Willis, owner and President of Creative Expressions, Inc., started her business with a single embroidery machine in her basement. Creative Expressions has grown into a solid community business employing over 50 people. Hydee strives to stay on the cusp of innovation and was one of the first companies in the Salt Lake Valley to offer onsite day care to her employees. She has received numerous business and leadership awards. Creative Expressions is now run by Hydee with co-owners Karianne Marcum VP of Operations and Katrina Steck, VP of Sales.

Recently Hydee and our VP of Operations, Karianne Marcum teamed up as co-authors (with two other business women) and wrote 101 Ways To Get Your Foot in The Door offering their irreplaceable sales and marketing ideas in one must-have, little yellow book.